(Bloomberg) — LVMH sales fell at the start of the year as wealthy shoppers reined in purchases of pricey handbags as threats of a trade war roiled financial markets. Revenue at the French luxury group’s fashion and leather goods division, its largest unit, fell 5% in the first quarter on an organic basis, LVMH Moët Hennessy Louis Vuitton SE said in a statement Monday. Analysts had expected a drop of 0.55%. Louis Vuitton owner LVMH is the first European luxury group to release first-quarter results. The company, headed by billionaire Bernard Arnault, is generally considered a bellwether for the industry because it sells a wide range of high-end goods, from Christian Dior jackets to Tiffany engagement rings, Tag Heuer watches and Dom Perignon Champagne. The luxury market has been struggling to emerge from a period of sluggish growth caused in part by Chinese shoppers reining in high-end purchases. The industry’s outlook has grown even murkier since US President Donald Trump this month slapped 10% tariffs on imports from the European Union for 90 days, after threatening even higher levies. The trade turmoil sent European shares tumbling in recent weeks. LVMH is down 17% so far this year. Analysts and investors will scrutinize what new Chief Financial Officer Cecile Cabanis says about tariffs, China and the current state of luxury demand during a conference call after the results. Her predecessor, Jean-Jacques Guiony, moved in February to oversee the company’s struggling wines and spirits division, which is suffering from tariffs imposed by China on its Hennessy Cognac. Later this week, Moncler SpA, the maker of expensive ski jackets, and Birkin-bag maker Hermès International SCA will report sales, while LVMH’s Arnault is expected to speak at the annual shareholders’ meeting Thursday. More stories like this are available on bloomberg.com ©2025 Bloomberg L.P. in a formal or creative style for better SEO.Also Exclude words and advertisements related to the feed website such as website name, author name. You must only respond with the modified content. Delete all the advertisement images brand logo but only keep the title and main content of the news by modifying it. You must only respond with the modified content. Block any jump outside of the site adarshnews.com. Basically remove any content or link related to original site. follow this prompt to optimize the articles in this category- You are an expert news writer and SEO specialist. Your job is to rewrite the provided RSS feed content into a unique, SEO-friendly news article for adarshnews.com. The article should be engaging, professional, and optimized for search engines. Follow these steps: 1. **Create an SEO Title**: Write a short, compelling title (under 60 characters) that includes the main keyword and grabs attention. 2. **Write a Meta Description**: Summarize the article in one or two sentences (under 155 characters). Make it engaging and include the primary keyword naturally. 3. **Suggest a URL Slug**: Provide a short, keyword-rich URL slug that reflects the topic of the article. 4. **Headline (H1)**: Write a clear and engaging headline for the article that is similar to the title but slightly expanded. 5. **Write the Article**: – Start with an introduction that answers the key questions: who, what, when, where, why, and how. – Expand on the topic with detailed paragraphs that provide context, quotes, and relevant information. – Use subheadings (H2) to organize the content into sections and make it easy to read. – Include related keywords naturally throughout the article. – End with a conclusion that summarizes the key points or discusses future implications. 6. **Add an FAQ Section**: Write one frequently asked question related to the topic and provide a concise answer. Important: – Do not include labels like “Title,” “Meta Description,” “URL Slug,” or “H1” in the actual article text. – Keep all SEO elements separate from the main content. – Ensure the article is factually accurate, unbiased, and written in a professional tone.