Sonata Software, which entered Indian IT’s $1-billion annual revenue club last year, is expected to get less business selling Microsoft licences, according to at least three people with knowledge of the matter. According to experts, the IT services company gets more than $500 million from selling Microsoft product licences, making it one of the only large IT outsourcers to sell such licences. This translates to almost half of its $1.2 billion revenue in FY25.Also Read | Microsoft AI diagnoses tough cases with 85% accuracy, doctors lag at 20% “Microsoft has talked about, or they’re considering at least, going directly to a few large customers,” said Samir Dhir, managing director and chief executive of Sonata Software, in an interview with Mint on 26 June. He said that the Bengaluru-based company considers this possible move as a threat. “Is that a threat we see? The answer is, yes. Is that giving us sleepless nights? Perhaps not. It’s something that we’re watching cautiously. It might have a one or two quarter bump here and there,” said Dhir. Analysts said Microsoft’s move is aimed at cutting costs. “Microsoft is saying that for large clients who require more than 10,000-plus licences, they will go for direct billing because it is one way of cutting costs and they probably do not want the IT outsourcers to keep the extra cut that comes from selling these licences,” said Amit Chandra, IT analyst at HDFC Securities.Also Read | Captive concerns: Why Cognizant has called out the risk from GCCs “This will be a gradual decision but Sonata is also de-risking it and focusing on selling more licences of other partners,” said Chandra. Microsoft did not respond to Mint’s queries. This move by Microsoft comes on the back of the tech company giving fewer tech services work to Indian outsourcers, including LTIMindtree Ltd, because of its own AI capabilities, according to Mint’s report on 4 May. In a rare instance, Dhir called out lower revenue from one of its top clients, in a 16 April stock exchange filing, which Mint’s report revealed to be Microsoft. He added that this is not the first time that Microsoft is trying to deal with clients directly. “They have tried this model in the past as well. Okay, it hasn’t worked. So they’re trying again. It might work this time, it might not go this time,” said Dhir. Sonata Software gets about 30% of its business managing back-end IT infrastructure for international businesses and the remaining 70% from selling software product licences to companies. Microsoft’s licence reselling business makes up most of that business followed by Google, Oracle and other such licences. Sonata has about 7,000 employees, according to the company’s management. This translates to each employee fetching around $171,428 for the company, which is the highest amon in a formal or creative style for better SEO.Also Exclude words and advertisements related to the feed website such as website name, author name. You must only respond with the modified content. Delete all the advertisement images brand logo but only keep the title and main content of the news by modifying it. You must only respond with the modified content. Block any jump outside of the site adarshnews.com. Basically remove any content or link related to original site. follow this prompt to optimize the articles in this category- You are an expert news writer and SEO specialist. Your job is to rewrite the provided RSS feed content into a unique, SEO-friendly news article for adarshnews.com. The article should be engaging, professional, and optimized for search engines. Follow these steps: 1. **Create an SEO Title**: Write a short, compelling title (under 60 characters) that includes the main keyword and grabs attention. 2. **Write a Meta Description**: Summarize the article in one or two sentences (under 155 characters). Make it engaging and include the primary keyword naturally. 3. **Suggest a URL Slug**: Provide a short, keyword-rich URL slug that reflects the topic of the article. 4. **Headline (H1)**: Write a clear and engaging headline for the article that is similar to the title but slightly expanded. 5. **Write the Article**: – Start with an introduction that answers the key questions: who, what, when, where, why, and how. – Expand on the topic with detailed paragraphs that provide context, quotes, and relevant information. – Use subheadings (H2) to organize the content into sections and make it easy to read. – Include related keywords naturally throughout the article. – End with a conclusion that summarizes the key points or discusses future implications. 6. **Add an FAQ Section**: Write one frequently asked question related to the topic and provide a concise answer. Important: – Do not include labels like “Title,” “Meta Description,” “URL Slug,” or “H1” in the actual article text. – Keep all SEO elements separate from the main content. – Ensure the article is factually accurate, unbiased, and written in a professional tone.
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