**Hyatt Hotels Expands Focus on Tier II and III Cities in India**
Hyatt Hotels is strategically directing its efforts towards tier II and III cities in India, capitalizing on the surge in domestic travel that is driving demand in both leisure and business sectors. The hospitality group plans to launch new properties across India and Southwest Asia, aiming to cater to the increasing domestic appetite for experience-driven stays, even as international travel has yet to rebound.
In 2025, Hyatt intends to add seven new hotels to its existing portfolio of 50 in India, with a long-term goal of reaching 100 by 2030. Sunjae Sharma, managing director for Hyatt in India and Southwest Asia, emphasized the significant potential for growth in the Indian hotel industry in the coming years. He noted that the influx of new hotel supply is being absorbed more rapidly than anticipated, despite the absence of international business travelers.
Sharma pointed out that while corporate travel has not fully returned, domestic tourism remains robust, fueling demand across the country. He highlighted the growth of tier II cities, where the willingness to invest in hotel accommodations is on the rise. Hyatt is particularly focusing on emerging destinations such as Igatpuri in Maharashtra, Indore in Madhya Pradesh, and Vitthlapur and Bharuch in Gujarat.
The upcoming 48 hotels will primarily feature the Andaz and JdV brands, alongside the introduction of a new brand. Hyatt is also shifting towards experience-led stays, reflecting the growing capacity of travelers in India to spend on hotel accommodations. New properties are set to open in Kasauli, Himachal Pradesh, including a 200-plus-room Grand Hyatt in Timber Trail, Pawanoo, and another in Kandaghat.
Hyatt is also venturing into new leisure and cultural destinations, with plans for properties in Vrindavan, Kumbhalgarh, Katra, Jim Corbett National Park, and Pushkar, as well as in Kochi, Bhopal, Vithalapur, and Jaipur, catering to a diverse range of business, leisure, and religious travelers.
Sharma reiterated the promising outlook for the hotel industry in India, noting that the current supply of new hotels is likely to be absorbed at a pace that matches or exceeds the growth in demand. As new hotels open, they contribute additional rooms to the market, which are quickly booked, ensuring that the new supply does not remain vacant. Additionally, Hyatt is constructing three hotels in Goa and expanding its presence in Nepal, with seven new properties slated to open in 2025.
**FAQ**
**What is Hyatt Hotels’ strategy for growth in India?**
Hyatt Hotels is focusing on expanding its presence in tier II and III cities in India, driven by increasing domestic travel demand. The company plans to open seven new properties in 2025, aiming for a total of 100 hotels by 2030.
