Wealthtech platform smallcase has raised $50 million in a Series-D funding round led by Elev8 Venture Partners.Mint first reported in December last year that the company was in talks to raise the money through a combination of primary and secondary transactions.At the time, the company’s valuation with the new fundraising was expected to be around $300-350 million. The company declined to comment on its current valuation in response to queries sent by Mint.The company says the fundraise has two objectives.First, “Help our existing customer base allocate a larger part of their portfolios to smallcase,” according to co-founder and chief executive Vasanth Kamath. The company wants to extend its product’s form factor to more asset classes. This includes popular products like mutual funds and fixed deposits and less popular categories like global equities and bonds.Second, smallcase wants to “enable new segments of investors to access differentiated strategies backed by professional research,” according to Kamath. To do this, the company plans to expand its partnership ecosystem and add new wealth channels and platforms.“At Elev8, we believe in backing companies that are not just growing fast but are also shaping industries. Smallcase fits that vision perfectly, and we are excited to support them as they expand their offerings and reach millions more investors,” said Elev8 Venture Partners’ managing director and founding general partner Navin Honagudi.With the Series D round, smallcase has raised around $120 million since its founding in 2015, according to startup data intelligence platform Tracxn.The company recently entered into a joint venture with Zerodha to launch an asset management company focusing on index and exchange-traded funds. “At our AMC, we have seen an overwhelming response to our products, having scaled to 600k investors in less than 18 months. We will continue to build simple yet relevant funds that can solve various use cases and goals in our customers’ financial lives,” Kamath said.Also read | How Smallcase has queered the pitch for advisers and analystsOther investors in the funding round include State Street Global Advisors, Niveshaay AIF, Faering Capital, and Arkam Ventures. In 2021, Faering Capital led the company’s $40 million Series C round at a valuation of $200 million.Founded by Vasanth Kamath, Anugrah Shrivastava, and Rohan Gupta, smallcase operates a model portfolios platform and boasts 10 million users. In addition to its wealthtech platform, the company works with over 250 financial institutions—from research firms to wealth managers.Also read | Zerodha to form joint venture with smallcase for mutual fund foray in a formal or creative style for better SEO.Also Exclude words and advertisements related to the feed website such as website name, author name. You must only respond with the modified content. Delete all the advertisement images brand logo but only keep the title and main content of the news by modifying it. You must only respond with the modified content. Block any jump outside of the site adarshnews.com. Basically remove any content or link related to original site. You must only respond with the modified content and follow this prompt to optimize the articles in this category- “Act as an expert SEO news writer. Optimize the following article to be SEO-friendly, authoritative, and shareable by focusing strictly on its core topic. Follow these steps: 1. Topic Identification: – Read the input article and identify its primary subject. – Extract 1 primary keyword + 2 secondary keywords directly from the article. 2. Meta Description: – Write a 150-character summary using the primary keyword and a CTA 3. Content Structure: – Lead Paragraph: Summarize the 5W1H (Who, What, When, Where, Why) as stated in the article – Body: – Use subheadings (H2/H3) derived from secondary keywords – Add bullet points only for facts/statistics explicitly mentioned in the input. – Include quotes or data from the article (do not invent new stats). – Conclusion: End with a question/CTA tied to the article’s topic. 4. – Add 1 FAQ based on the article’s key point. 5. Viral Readability: – Use news article sentences structure. Avoid off-topic emotional triggers. 6. Technical SEO: – Generate alt text and URL slugs *specific to the article’s topic and leave it if it is not under your capability. Output Format for the article should be- [Summary with primary keyword] [Structured body using input’s facts] FAQ: [Relevant question + answer]
smallcase secures $50 million in a Series D funding round led by Elev8 Venture Partners.
