At least two more consumer startups from the investment firm’s India portfolio could go public over the next two years, said Arjun Anand, executive director at Verlinvest. Wakefit, which sells mattresses, beds, sofas, and home furnishings, filed for a ₹468.2 crore initial public offering last week. Verlinvest is now preparing some of its mature investments, including Purplle and Veeba, for a public market debut, Anand told Mint, adding that both these companies have crossed ₹1,000 crore in annual revenue. Veeba and Purplle have not yet filed their financials for 2024-25. While Wakefit is in an advanced stage of going public, Veeba and Purplle are likely to consider a listing over the next two years, Anand added. “That’s how the flywheel works,” said Anand. “Four to five mature companies will exit, three to four new ones will enter, and we will double down on the rest, just like we did with Blue Tokai.” Verlinvest invested a second tranche of $9 million in Blue Tokai Coffee Roasters this month, after putting in $20-21 million last year in the cafe and coffee brand. Mint reported in January that the firm was planning to participate in a fresh investment round in pet care brand Heads Up For Tails.Key TakeawaysBelgium-based investment firm Verlinvest is looking to unlock more value in its Indian consumer portfolio, with Wakefit filing for a ₹468 crore IPO. The investment firm is preparing cosmetics platform Purplle and condiments brand Veeba—both with over ₹1,000 crore in revenue—for IPOs in the next couple of years. With successful exits like Sula and partial stake sales in Purplle, Verlinvest is recycling gains into new investments and exploring sectors like healthcare, F&B, and pet care. Verlinvest’s other investments in India include yoghurt brand Epigamia and fertility services chain Ferty9. It previously also backed edtech platform Byju’s. As part of its plan to add 2-3 brands to its India portfolio every year, Verlinvest is actively scouting segments such as healthcare services, food and beverage, beauty, and experiential lifestyle for fresh investments, according to Anand. Purplle, founded in 2012, has raised more than $500 million. In October, the beauty products retailer announced closing its Series F funding round at ₹1,500 crore (about $175,000), led by Abu Dhabi Investment Authority. In July last year, Purplle said it had raised ₹1,000 crore in a funding round led by an arm of ADIA at a valuation of $1.25 billion. Its other investors include Blume Ventures, billionaire Azim Premji’s Premji Invest, and Sharrp Ventures. Veeba, also founded in 2012, sells sauces, dips, and other condiments. According to market research platform Tracxn, Veeba has raised $58.3 million from investors including Verlinvest, DSG Consumer Partners, and Saama Capital, and is currently valued at about ₹1,860 crore (about $217 million). Pu in a formal or creative style for better SEO.Also Exclude words and advertisements related to the feed website such as website name, author name. You must only respond with the modified content. Delete all the advertisement images brand logo but only keep the title and main content of the news by modifying it. You must only respond with the modified content. Block any jump outside of the site adarshnews.com. Basically remove any content or link related to original site. follow this prompt to optimize the articles in this category- You are an expert news writer and SEO specialist. 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Following Wakefit, Verlinvest is preparing for IPOs for both Purplle and Veeba.
