**Meta Appoints Arun Srinivas as Managing Director for India**
Meta Platforms, the tech company led by Mark Zuckerberg, has announced the appointment of Arun Srinivas as the Managing Director for its operations in India, effective July 1. This decision was made public on June 16. Srinivas, who joined Meta in 2020, currently holds the position of Director and Head of Ads Business in India. He has been instrumental in collaborating with some of India’s largest advertisers and agency partners, focusing on key revenue strategies including AI, Reels, and Messaging.
In an official statement, Meta highlighted that in his new and expanded role, Srinivas will concentrate on “business, innovation, and revenue priorities,” while also supporting the long-term growth of Meta’s presence in India. The company stated, “We are appointing Arun Srinivas as the Managing Director and Head for Meta in India. He will lead the India charter and enhance strategic relationships with the country’s leading brands, advertisers, developers, and partners to drive growth in this vital market.”
Srinivas holds a postgraduate degree from IIM Kolkata and brings nearly 30 years of experience in sales and marketing leadership roles at notable companies such as Hindustan Unilever, Reebok, OLA, and WestBridge Capital. Sandhya Devanathan, Vice President for India and Southeast Asia at Meta, expressed enthusiasm about Srinivas’s appointment, stating, “As India continues to be at the forefront of economic growth and innovation, we are excited to have Arun at the helm of our efforts in this critical market. His impressive track record in building high-performing teams, driving product innovation, and fostering strong partnerships makes him the ideal leader to advance Meta’s ongoing investment in the country.”
This appointment comes at a time when Meta is facing antitrust scrutiny from the Competition Commission of India (CCI) regarding its messaging platform, WhatsApp. The CCI has prohibited Meta from sharing user data from WhatsApp with its other applications for advertising purposes for five years. However, an Indian tribunal recently suspended this data-sharing ban, allowing Meta to continue its operations while the legal matters are resolved.
**FAQ**
*What is Arun Srinivas’s background?*
Arun Srinivas has nearly 30 years of experience in sales and marketing, having worked with major companies like Hindustan Unilever and Reebok, and holds a postgraduate degree from IIM Kolkata.
