Bitcoin Magazine Prenetics Becomes First Healthcare Firm to Launch Bitcoin Treasury Strategy With $20M BTC Purchase Prenetics Global Limited, a health sciences company, announced today that it has purchased $20 million worth of Bitcoin as part of a newly approved corporate treasury strategy. The company acquired 187.42 BTC at an average price of $106,712 and stated that its board has approved allocating the majority of its $117 million balance sheet to Bitcoin. This follows the company’s strategic transfer of ownership of ACT Genomics, which increased its pro-forma cash to approximately $66 million and total liquid assets, including BTC and short-term holdings, to around $117 million. According to a press release sent to Bitcoin Magazine, Danny Yeung, CEO of Prenetics stated, “With our strengthened balance sheet of $117 million in cash, BTC and short-term assets, we now have the financial foundation to pioneer innovative treasury management approaches, including our historic Bitcoin treasury strategy.” Prenetics also announced the appointment of Andy Cheung, former COO of cryptocurrency exchange OKEx, to its Board of Directors. Cheung noted that the company’s Bitcoin strategy will include active treasury management, using tools such as derivatives and structured products. “This isn’t about passive Bitcoin storage,” said Cheung. “We’re talking about dynamic treasury management using derivatives, yield strategies, and institutional-grade trading techniques.” Prenetics plans to expand its Bitcoin holdings through institutional capital partnerships and to implement advanced return strategies. It also plans to accept Bitcoin payments across its direct to consumer platforms, including IM8 Health and CircleDNA. In addition to Cheung, the company is working with two industry advisors, Tracy Hoyos Lopez, Chief of Staff at Kraken and a board member at the Bitcoin Advocacy Project, and Raphael Strauch, founder of crypto conference TOKEN2049. “This is not a short-term play or market timing decision,” said Yeung. “We are implementing a comprehensive, long-term Bitcoin strategy that we believe will fundamentally transform our company’s value proposition.” Prenetics reported strong recent growth, including a 336.5% year over year revenue increase in Q1 2025. It now operates three consumer health brands and maintains a deb free balance sheet. Prenetics’ strategy shows Bitcoin’s tremendous growth and potential. But this time, from within the healthcare sector. This post Prenetics Becomes First Healthcare Firm to Launch Bitcoin Treasury Strategy With $20M BTC Purchase first appeared on Bitcoin Magazine and is written by Jenna Montgomery. in a formal or creative style for better SEO.Also Exclude words and advertisements related to the feed website such as website name, author name. You must only respond with the modified content. Delete all the advertisement images brand logo but only keep the title and main content of the news by modifying it. Block any jump outside of the site adarshnews.com. Basically remove any content or link related to original site. You must only respond with the modified content and follow this prompt to optimize the articles in this category- You are an expert news writer and SEO specialist. Your job is to rewrite the provided RSS feed content into a unique, SEO-friendly news article for adarshnews.com. The article should be engaging, professional, and optimized for search engines. Follow these steps: 1. **Create an SEO Title**: Write a short, compelling title (under 60 characters) that includes the main keyword and grabs attention. 2. **Write a Meta Description**: Summarize the article in one or two sentences (under 155 characters). Make it engaging and include the primary keyword naturally. 3. **Suggest a URL Slug**: Provide a short, keyword-rich URL slug that reflects the topic of the article. 4. **Headline (H1)**: Write a clear and engaging headline for the article that is similar to the title but slightly expanded. 5. **Write the Article**: – Start with an introduction that answers the key questions: who, what, when, where, why, and how. – Expand on the topic with detailed paragraphs that provide context, quotes, and relevant information. – Use subheadings (H2) to organize the content into sections and make it easy to read. – Include related keywords naturally throughout the article. – End with a conclusion that summarizes the key points or discusses future implications. 6. **Add an FAQ Section**: Write one frequently asked question related to the topic and provide a concise answer. Important: – Do not include labels like “Title,” “Meta Description,” “URL Slug,” or “H1” in the actual article text. – Keep all SEO elements separate from the main content. – Ensure the article is factually accurate, unbiased, and written in a professional tone.
Prenetics is the first healthcare company to implement a Bitcoin treasury strategy, marked by its recent acquisition of $20 million in Bitcoin.
