Renault’s return to the Indian market: A ‘single-chef kitchen’ approach for revitalization.

French carmaker Renault, which has made little headway in India in its 20 years here, is taking another crack at what it considers a strategically important market. The Paris-based carmaker claims to have learnt from its past mistakes. Renault India will be quick to respond to market needs, make consistent product launches and updates, and decision-making will be routed through one person, managing director Venkatram Mamillapalle said, contrasting it with the near-bureaucratic process earlier when it was married to Nissan. “Today, we are one chef in the kitchen,” he said, referring to Renault naming Stephane Deblaise as India CEO this week. He will take over from 1 September. “Everything goes into one person or one power centre, and from there, it gets distributed and then cascades back. So, the responsibility and responsiveness will be terrifically good, which wasn’t the case earlier,” he said.Also Read | 2025 Renault Triber launched in India with fresh design: Check prices Earlier, decision-making for Renault in India was complicated given its global alliance with Nissan, which also sells cars in India. The two companies will still collaborate in India, with Renault contract-manufacturing for Nissan, but the operations will not be as integrated as before, simplifying India-specific decision making for the French carmaker. Mamillapalle agreed that Renault missed a few tricks in India. For instance, it had launched the Duster and Kwid which turned out to be popular, but failed to maintain the momentum they generated by following up with regular updates and new launches. This was due to a lack of continuous investments in India, which he tied to global issues including financial struggles of the parent during the pandemic outbreak and its strained relationship with Nissan. “Renault was at a sweet spot when they launched the Duster and Kwid, and later with the Triber and Kiger. But unfortunately, they were not able to sustain it with regular product updates,” said Gaurav Vangaal, associate director at S&P Global Mobility, where he leads the light vehicle production forecast practice for the Indian subcontinent.Also Read | Renault Confirms Full-Year Outlook on Strong EV Demand In 2023, when Renault decided to revitalize its India operations after exiting China and Russia, its headquarters in Paris cleared a $600-million budget for four new cars for the country. The first of these was formally unveiled Wednesday as the refreshed edition of Triber, which is Renault’s experiment at making a seven-seater car under four metres of length to benefit from India’s small-car friendly tax structure. The Triber was launched to a lukewarm response in 2019, selling about 5,000 units a month in its first year against Renault’s expectations of 7,000. Sales slowed to about 1,500 units a month as of 2025. Despite this, it manages to in a formal or creative style for better SEO.Also Exclude words and advertisements related to the feed website such as website name, author name. You must only respond with the modified content. Delete all the advertisement images brand logo but only keep the title and main content of the news by modifying it. You must only respond with the modified content. Block any jump outside of the site adarshnews.com. 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Vimal Sharma

Vimal Sharma

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Vimal Sharma

Vimal Sharma

A dedicated blog writer with a passion for capturing the pulse of viral news, Vimal covers a diverse range of topics, including international and national affairs, business trends, cryptocurrency, and technological advancements. Known for delivering timely and compelling content, this writer brings a sharp perspective and a commitment to keeping readers informed and engaged.

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