**Smarter Web Company Boosts Bitcoin Holdings with £15.2M Acquisition**
The Smarter Web Company, a provider of web design, development, and online marketing services, has made a significant addition to its Bitcoin portfolio by purchasing 196.90 Bitcoin for £15,185,259. This acquisition is part of the company’s strategic “10 Year Plan” aimed at enhancing its treasury policy through ongoing Bitcoin investments. The London-listed technology firm acquired the Bitcoin at an average price of £77,122 each, equivalent to $103,290.
With this latest purchase, The Smarter Web Company’s total Bitcoin holdings have now reached 543.52, representing an overall investment of £42,388,373 at an average purchase price of £77,988 per Bitcoin ($104,450). This acquisition follows a series of Bitcoin purchases made by the company throughout 2025, including a recent capital raise of £29.3 million to support its Bitcoin treasury strategy, with shares priced at £1.80 each.
The company has been actively acquiring Bitcoin since 2023, adopting a policy that allows for payments in Bitcoin. The Smarter Web Company believes that Bitcoin is integral to the future of the global financial system and is committed to integrating it into its growth strategy through both organic development and corporate acquisitions. The formalization of its Bitcoin strategy occurred in April 2025 with the introduction of the “10 Year Plan,” which positions Bitcoin as a crucial element of its financial framework.
The Smarter Web Company went public on the Aquis Stock Exchange Growth Market on April 25, 2025, successfully raising up to £2 million through a mix of institutional and retail subscriptions. The IPO provided retail investors access via the Winterflood Retail Access Platform (WRAP), allowing participation with a minimum subscription of £500.
The Board of Directors views Bitcoin as a suitable store of value and a growth asset for the company’s reserves. The ongoing accumulation strategy reflects a long-term commitment to Bitcoin as both a treasury asset and a vital component of the digital economy. With over 543 Bitcoin now held in treasury, The Smarter Web Company is establishing itself as a corporate leader in Bitcoin adoption within the UK market, seamlessly integrating Bitcoin into its business operations and financial strategy.
**FAQ**
**What is The Smarter Web Company’s Bitcoin strategy?**
The Smarter Web Company has adopted a long-term strategy to acquire Bitcoin as part of its treasury policy, viewing it as a key asset for future growth and financial stability.
